Naked Dove
For this project, we were tasked with creating an advertising campaign built around a company that either had little to no branding outside their logo or come up with a new company. I decided to create a campaign around the Canandaigua based Naked Dove brewery.
The challenge with this company was that as of their mission statement, the brewery refused to sabotage the quality of their brew through bottling. This limited the places that their beer could be sold.
My solution for this revolved around a series of posters that could be hanged in a bar setting and challenged the viewer to get naked.
